Digitalization is making its way into the furniture industry

Most large furniture retailers have recognised that it is important to be active in online trading. Currently, the "how" is controversial. At the moment, customers are mainly ordering smaller items of furniture from the Internet. In the future consumers will increasingly dare to order larger items such as sofas or even entire kitchens online. This trend needs to be taken up and reacted to. Not only with common shop solutions, but with creative digital customer experiences. 

Your Advantages

Expand market

Digital change is omnipresent and is changing the market extensively. National borders are easy to overcome, deliveries can be made worldwide within a few days.

Provide service

The service orientation of our technology is changing business models into a customer-oriented form of value creation. 

Always open

Customers buy day and night, because the Internet is always open. The offer is always up to date, continuously adapted and expanded.

Business process

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Design your product

The end customer can construct a piece of furniture directly in the browser. The user determines the material, surface, shape, size and much more. 

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Check feasibility


With the help of an integrated rule engine, an immediate feasibility check is carried out. If there is a conflict, a warning message is displayed.

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Calculate conditions


A very precise price calculation is carried out depending on all relevant factors such as material costs, machine use, additional work needed or required and many more.

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Order product


With the help of the Guided Selling process, the ordering of the product is effectively supported.

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Manufacturing the product


Production can be started directly via interfaces to various databases by automatic generation of the machine code. 

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Deliver product

After production, the product is packed and shipped to the customer. 

Further information

Case study furniture manufacturers

Differentiation from competitors is becoming increasingly important. Oroox offers extensive opportunities to position yourself as an innovation leader in the furniture industry.

See Case study

Further Case studies

Learn more about the practical use of Oroox and the digitization of other industries.

See Case studies

Think Tank

Our collection of thoughts and ideas about the use of Oroox.

See Think Tank

Create your own furniture with Oroox

The convenient solution